When you think about education, what are the first few things that come to mind? Maybe schools, classrooms, teachers, books, chalkboards, and desks are on your list. Depends on your past experiences. If you ask today’s students the same question, some of their answers will be the same, and some will be vastly different. They might say they think of remote learning instead of in-school learning, their kitchens or bedrooms instead of classrooms, whiteboards instead of chalkboards, eBooks instead of books. Because of the immense changes to the ways education and teaching are delivered to today’s students, their views of learning can be radically different from those of students a mere five years ago. Remote learning is key, and very often it must work seamlessly alongside in-school learning—combining to create a hybrid approach that utilizes both.

Taking a look at some education-related trends is an eye-opening experience. According to Syngene’s research done in 2019, “Online learning is expected to reach $336.98 billion by 2026, at a compound annual growth rate (CAGR) of 9.1 percent from 2018 to 2026.” That’s obviously a huge increase happening in only eight years. Another source, GlobalNewswire, says the education technology market is expected to grow to $605.40 billion by 2027, which is up from $254.80 billion in 2021. Those two statistics alone—and there are many, many more—show there is a huge amount of growth potential for your business in the education marketplace.

If you’re a parent, you already know how essential digital learning is to your children. Even so, it might be more-important than you realize. In some recent research, 82 percent of parents said the use of technology in school is important to their child’s future, and 83 percent of grades six to 12 students used Google tools at least once a week to complete their schoolwork.¹ And the numbers are quite similar even when you research older students. Statista found that 81 percent of college students believe digital learning technology, including virtual classroom chat, helps boost their grades. That’s one of the reasons why 22 of the top-25 US universities provide free, online courses for students who want them.² When asked in 2019, fifty-two-percent of graduate students polled in the US even said their online, college-level education provides a better learning experience than their college-level classroom education.³

In a variety of educational settings, and for students of various ages, artificial intelligence (AI) and gamification—incorporating gaming elements into learning—are used more often than ever to increase engagement with students. That’s why Fierce Education says AI utilized in education alone is projected to reach $3.68 billion by this year, with projected growth of more-than 40 percent to almost $18 billion by 2027!

When you consider trends like these, it becomes obvious that the education landscape may have changed even more than you thought. Fortunately, ScanSource constantly looks toward the horizon of vertical markets like education and is well-prepared to help you either start or increase your business in them. Our foresight and expertise lead the channel, and our goal is to be the hybrid distributor you always come to first—and the one you trust the most. We want to help you create and deliver education-focused solutions that feature our industry-leading suppliers’ latest and best products. Add the valuable partner resources only ScanSource can provide and it’s a win-win for you, and for your customers.

Partner with ScanSource and we’ll help you find, and take advantage of, the opportunities in this burgeoning vertical, among others.

Reach out to your ScanSource representative today—because there’s no time to waste when it comes to discovering even-more, even-bigger, market opportunities, and then benefitting from them.

¹eric.ed.gov
²Mordor Intelligence
³Duffin, 2019